AI brand film
Bayern Munich
Film
Commercial
Wonder Studios made a short film for FC Bayern Munich’s 2026 domestic double. It follows the club’s golden cockatoo mascot on a trophy journey through Munich, and was screened to more than 74,000 fans at the DFB-Pokal final in Berlin.
Client
FC Bayern Munich
Format
Brand film
Production
Generative AI
Tools
Nanobanana, Seedance
Creative director
Josh Mellor
Delivery
Under four weeks
The brief
Bayern’s merchandising team wanted a short film to celebrate the double, ready for the cup final in Berlin. The rules: no player likenesses and no identifiable fans.
What we made
A photoreal film that carries the trophy with the golden cockatoo, past Munich’s landmarks and on to the Allianz Arena.
How it was made
We built the film end to end with generative workflows, from character design and storyboards to final animation. That let us test several creative directions side by side before we committed to one. Bayern gave us drone footage, 3D models of its venues and its archive of crowd chants to build from.
The result
The film played in the stadium at the cup final, in front of more than 74,000 fans, and ran across Bayern’s social channels. It also brought us an inbound brief from a global sportswear brand.