AI launch film

Granola

Advertising

Campaign

Wonder Studios made the launch film for Granola for Apple Watch. The launch post reached more than 2.5 million views on X, five times Granola’s previous record.

Client

Granola

Format

Launch film

Production

Generative AI with 3D

Tools

Blender, Seedance 2.0

Creative director

Josh Mellor

3D workflow

Cristian Rojas

Delivery

Four weeks

The brief

Granola wanted to show that it works away from the laptop, in the conversations that happen face to face. The film was made for launch on X.

What we made

A film built around one quiet moment of clarity in a busy boardroom. It opens close on the watch face, then pulls back to show the room Granola holds together.

How it was made

We blocked every camera move in Blender, then used that camera data to drive Seedance 2.0 and render a photoreal watch with Granola’s green glow. No frame was shot on set.

The result

Granola’s launch post passed 2.5 million views on X, five times its previous best of around 500,000.